A day has 1,440 minutes. Each one is for sale exactly once. When your minute arrives, everyone who opens the front page sees your name in full-screen type, your line underneath it, and a link. Then it ends, and it belongs to somebody else.
There is no algorithm, no ranking, no bidding war, no revenue share. You pick a minute, you pay, you own it. Every click your minute delivers is counted in public in the transmission log, so you can see exactly what you bought before you buy it again.
| Band | Hours (UTC) | Price | Whole hour |
|---|---|---|---|
| Prime | 14:00 – 17:59 | $5 | $100 |
| Peak | 12:00 – 13:59, 18:00 – 21:59 | $3 | $60 |
| Off-peak | 22:00 – 11:59 | $2 | $40 |
No invite or chat links. No link shorteners — they get replaced with the real destination. Tracking parameters are stripped. Payments are not refundable, and a minute that has aired cannot air again. Anything that would embarrass the station gets pulled and not refunded.
When a minute goes unsold the screen says so, and shows nothing else. No filler, no reruns, no house ads. A brand is on screen during the minute it paid for and at no other time — which is the whole reason the minute is worth buying.
the1440.com sells the internet one minute at a time. A day has 1,440 minutes and each one is sold exactly once. Whoever buys a minute gets the whole front page to themselves for those sixty seconds.
Open the schedule and pick any free minute today or in the next three days (all times are UTC). Enter a name, one line of copy, a link, an optional logo and an email for the receipt, then pay by card through Stripe. You can also buy a whole UTC hour in one purchase. When your minute arrives it goes on air by itself.
It depends on the time of day (UTC). Prime, 14:00–17:59: $5 a minute. Peak, 12:00–13:59 and 18:00–21:59: $3 a minute. Off-peak, 22:00–11:59: $2 a minute. A whole hour costs 20 times the minute rate: $100 prime, $60 peak, $40 off-peak. Payments are not refundable.
Your name in huge full-screen type, your one line of copy underneath, your logo if you added one, and a button to your link. Nothing else shares the screen. Every click is counted and shown in public in the archive.
The screen says DEAD AIR and counts down to the end of the minute. No filler, no reruns, no house ads. That minute is gone and can never be sold again.
The Million Dollar Homepage sold space: pixels on one page, and every ad stayed there forever. the1440.com sells time: one minute at a time, the whole screen for one buyer, and then it is over and belongs to somebody else.
the1440.com was made by Ranieri Cipriani. Find Ranieri on X as @CiprianiRanieri.